Every donation can help families facing poverty, climate crisis and injustice - from putting food on the table to supporting long-term change in communities around the world.
And the best part? It only takes a few minutes to get started.
In this guide, we’ll show you exactly how to create a fundraising page step-by-step, plus simple ways to help you raise more and make a real difference.
Every year, thousands of people across the UK take part in Christian Aid Week - raising money, taking action and standing together against poverty.
Step 1: Choose where to create your fundraising page
The first step is deciding where to create your fundraising page.
There are lots of platforms that make it easy to set up an online fundraiser and start collecting donations straight away.
You can create a fundraising page using:
- Christian Aid Week – the easiest way to fundraise for global poverty and injustice
- JustGiving – ideal for personal fundraising pages
- Facebook fundraisers – a quick way to reach friends and family
Choose the option that works best for you and your audience.
Step 2: Set up your fundraising page basics
When you set up a fundraising page, you’ll usually be asked to include:
- Your name (or team name)
- What you’re doing
- Your fundraising target
Keep it clear and specific. The more concrete your page feels, the more likely people are to support it.
A simple template to follow:
I’m [doing X challenge] to raise money for [cause] to help [who] with [impact].
Set a fundraising target
Don’t be afraid to aim high. A bigger target can inspire more generosity and gives people something to rally behind.
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Step 3: Tell your story (this is what drives donations)
Creating a fundraising page takes minutes. Getting people to donate takes a bit more thought.
People give because they feel connected to people — not just causes.
That’s why your story matters.
Ask yourself:
- What are you doing?
- Why does this matter to you?
- What difference will it make?
Make it real
Your fundraising could help families, like Fridah's, access food, recover from crisis, or build a more secure future.
For example, Christian Aid works alongside communities facing poverty and injustice - supporting people to rebuild their lives, earn a living and create lasting change.
Step 4: Share your fundraising page
Once you’ve created your fundraising page, sharing it is what drives donations.
Most people won’t donate the first time they see your page — and that’s normal.
Share your page:
- When you launch
- One week later
- At the halfway point
- When you hit 50%
- In the final 48 hours
Share it directly with people by WhatsApp, email, social media, church newsletters... or even by pigeon carrier if you’re feeling traditional.
The more visible your page is, the more support you’ll get.
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Step 5: Keep your fundraising page updated
Here’s some ideas for what to update your supporters with:
If you're training for a marathon – share photos from training runs.
Taking on 70k in May? Post milestone updates.
Planning a church fundraiser? Share behind-the-scenes prep.
Post short facts about your chosen cause
Highlight milestones (e.g. ‘We’ve hit 50% — thank you!’)
Add photos to your page
Fundraising pages with photos raise more.
Include:
- A photo of you
- Your team
- Your challenge in progress
This makes your page feel real, and encourages people to give.
When you register for Christian Aid Week, you’ll have access to downloadable images and campaign materials to use across your fundraising.
Step 6: Make your fundraising page stand out
If you want your page to raise more, give people a reason to come back and share it.
Try ideas like:
- Set a bold challenge – ‘Help me raise £300 in 72 hours’
- Add a fun incentive – ‘At £500 I’ll dress as a barnyard animal’
- Go live on Instagram or Facebook
- Share a short video explaining your why
- Turn it into a team challenge
It adds personality. It makes your page shareable. And it creates great photo opportunities.
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7: Thank people publicly
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Fundraise for families living in poverty
Creating an online fundraising page takes minutes. Changing lives takes a little longer but it starts with one step.
Sign up for Christian Aid Week 2026 today. Together, we can support families working to overcome poverty – and prove that small acts of generosity can make a global difference.
