How strong is your brand strategy? Could you make it work harder? In this session Michael from Sparks brand and design agency will help you answer those questions in this free, hands-on workshop. Michael says: 'We'll explore how your strategy could develop to keep an audience engaged. And we’ll use some of our tried-and-tested exercises to help you build a better, more relevant brand. This is a practical session, not a lecture. I think you'll come away with a clearer sense of whether your brand is focused on what matters now.'